MSP Partner Program

Grow Your MSP Revenue with
White-Label Identity Security

Offer identity security services under your brand. 30% recurring revenue share, white-label platform, dedicated partner portal.

Join 50+ MSP partners already growing with IdentityFirst

£50K-£200K

Annual recurring revenue potential per MSP

30-35%

Revenue share on every customer you bring

100%

Your branding on reports and platform

2-3 Weeks

Time to launch first customer

Three Partnership Levels

Choose Your Partner Tier

Start free, upgrade as you grow. All tiers include full access to IdentityHealthCheck platform and professional services.

Silver Partner

Get Started

£ 0 /year

Free to join - no commitment required

  • Resell IdentityHealthCheck platform
  • 20% revenue share on subscriptions
  • Access to sales materials
  • Partner portal (view customers)
  • Email support (48-hour response)
  • No white-labeling
Perfect for: MSPs testing the market
Requirement: None
Join Free
Platinum Partner

Enterprise-Level Partnership

£ 25,000 /year

Fully white-labeled managed service reseller

  • Everything in Gold PLUS:
  • 35% revenue share (5% increase!)
  • Resell managed services under your brand
  • API access (integrate with your PSA/RMM)
  • Multi-tenant admin dashboard
  • Custom feature development (quarterly)
  • White-glove onboarding (dedicated team)
  • Quarterly business reviews (QBRs)
  • Priority support (4-hour response)
Perfect for: Large MSPs/MSSPs (100+ customers)
Requirement: £25,000/year or 50 active customers
Contact Us
Calculate Your Potential

Partner Revenue Calculator

See how much recurring revenue you can generate with IdentityFirst partner program

Your Inputs

Your Potential Revenue

Monthly Recurring Revenue:

£1,500

Annual Recurring Revenue:

£18,000

Total Customer Revenue:

£60,000/year

Pro Tip: Most successful MSP partners average 15-25 customers within first year, generating £25K-£75K ARR in recurring commission.

Why Partner with IdentityFirst?

Fast Time to Revenue

Launch your first customer in 2-3 weeks. No complex integration, no lengthy onboarding. Start selling identity security services immediately.

Partner Success Team

Dedicated partner success manager (Gold/Platinum tiers). We help you win deals, onboard customers, and grow your identity security practice.

Sales & Marketing Support

Co-branded marketing materials, email templates, webinar support, lead generation campaigns. We help you sell more.

Partner Training Program

Free technical training on identity security. Certify your team, become the identity security expert your customers trust.

Deal Registration Protection

Register your deals, protect your commission. No partner channel conflicts. Your customers, your revenue.

Recurring Revenue Model

Monthly subscriptions = predictable recurring revenue for your MSP. Customer lifetime value averages 3-5 years.

What You Get as a Partner

Partner Portal

Manage all your customers in one dashboard. Track revenue, view reports, monitor health scores.

Sales Materials

Pitch decks, datasheets, ROI calculators, case studies - everything you need to sell.

Technical Training

Online courses, live webinars, hands-on labs. Certify your engineers in 2-3 days.

Marketing Campaigns

Co-branded email campaigns, social media content, blog posts - drive leads to your MSP.

API & Integrations

Integrate with your PSA (ConnectWise, Autotask), RMM (Datto, Kaseya), and billing systems.

Partner Slack Channel

Private Slack workspace for partners. Ask questions, share best practices, network with other MSPs.

Partner Success Stories

Real MSPs growing with IdentityFirst

"We added identity security to our service portfolio using IdentityFirst's white-label platform. In 6 months, we onboarded 18 customers generating £7,200/month in recurring commission. ROI was 400%."

TM
Tom Mitchell
Director, CloudFirst MSP (London)

"Identity security was a gap in our service offering. IdentityFirst filled it perfectly. Their partner support team helped us win our first 5 customers in the first month. Now at 32 customers and £12K MRR."

SP
Sarah Parker
CEO, SecureIT Solutions (Manchester)

"As a Platinum partner, we resell IdentityFirst managed services under our own brand. We're now managing identity security for 150+ customers, generating £45K/month in recurring revenue. Game-changer for our MSP."

JB
James Brown
Managing Director, TechGuard (Birmingham)

Become an IdentityFirst Partner

Fill out the form below and our partner team will contact you within 24 hours to discuss the next steps.

Partner Program FAQ

How long does it take to get approved as a partner?

Most MSPs are approved within 24-48 hours. We'll review your application, schedule a quick 30-minute call to discuss your goals, and get you onboarded to the partner portal within 3-5 business days.

Do I need to pay upfront for Gold or Platinum tiers?

No. You can start as a Silver partner (free) and upgrade when you reach the customer threshold. Gold requires 10 active customers OR £5,000/year. Platinum requires 50 customers OR £25,000/year.

How do I get paid?

Revenue share is paid monthly via bank transfer (BACS/faster payments). You'll receive a detailed commission report showing all active customers and your earnings. Payment terms: Net 30.

Can I white-label the platform with my own branding?

Yes! Gold and Platinum partners get full white-labeling: custom subdomain, your logo, your color scheme, your company name on all reports. Your customers will see your brand, not IdentityFirst.

What if a customer churns? Do I lose the revenue share?

Yes, revenue share is tied to active subscriptions. If a customer cancels, commission stops. However, average customer lifetime is 3-5 years (low churn rate). We provide customer success support to help you retain customers.

Can I resell managed services under my brand?

Platinum partners only. This requires deeper integration and dedicated support capacity. If you want to offer "YourMSP Managed Identity Security" as a service, Platinum tier is required.

Do you have partner exclusivity or territory protection?

We use deal registration to protect your pipeline. Register a prospect, and we won't work with any other partner on that account. No territory exclusivity (we operate nationally), but your registered deals are protected.

Ready to Grow Your MSP Revenue?

Join 50+ MSP partners already generating recurring revenue with IdentityFirst. Start today, no commitment required.

Become a Partner

Questions? Email our partner team at partners@identityfirst.net